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MONDAY, JULY 04, 2011
A huge focus on actions over ideas.
One fact people overlook when judging the New Facebook look, is that it's not a new change at all. Instead, Facebook is merely sticking to a more generic format that has become the latest trend: Microblogging.

Micro-blogging is what sites like Twitter, the old Pownce, and every other SMS service has been pushing. It's blogging about oneself without little pressure on being relevant or stylish. Most microblogging sites have a minimum of about 120 characters, and although that's a lot of room to write a message in Haiku, it's not enough for regular prose. Most messages are the length of mere newspaper headlines such as today's CBC headline "Former BCE Chief takes helm of Caisse". And like most headlines you either get it or you don't. If you don't get the message then you're not learning anything of relevance (If you don't know who's the BCE Chief, the headline's message is meaningless). In fact, the only difference with a Twitter headline and a news headline is that a news headline attaches an article to help you get what the headline means.

And if you think you know the story by simply following micro-blurbs of news then you're not thinking analytically. Every story has an agenda, or an opinion. This very article has an agenda which is to persuade you that's macro-blogging style is superior in comparison to micro-blogs. At least with macro-blog there's a lot more pressure on me to back up my arguments with facts, examples, logic and emotion. However, 120 character blogs have none of these writing devices, they are only designed to shout out. So if you were to read my headline in a Twitter/Facebook microblog, "The New Look of Facebook Dissapoints" you may only assume that I was talking about the aesthetics or functionality, and I'm sure someone would have responded: "Give it a few days and you'll get used to it!" ...But having read this whole article, dear reader, I hope you see how non-nonsensical such a response would be here. What dissapoints, is the predominance of the half-baked blurtings of my friends over any content on Facebook.

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